Why webinars rank in top 3 most effective content marketing tactics
Click here to read this article.
Webinars
Using Webinar Behavior to Qualify Leads
Live webinars offer a unique opportunity to qualify leads on the spot using real-time behavior. Last week I talked about qualifying leads using webinar content. Now let’s take lead qualification to the next level. The rich and interactive experience webinars offer give B2B marketers unique and valuable information about the registrants they’ve attracted.